Colors

Colors help to emphasize and highlight brand's appearance.


Color concept#

  • Our color concept is a result of our accessibility problems.
  • In developing this concept, we focused on simplicity, clarity, adaptation and portability to the frontend.

Color scale#

  • The scale has a total of 6 levels.
  • It’s principally based on a base color as a reference.
  • The basic color becomes either lighter (light, lighter, lightest) or darker (dark, darker).

Brand colors#

  • The Parkside brand colors communicate the personality of the brand.

Brand-primary (Parkside red)#

  • It seems interactive.
  • The base color is used for icons & links, to symbolize activeness, to show possible selection or highlight or different conditions.
NameValuesConceptColor
baseHEX: #DB2B45
RGB: 219 / 43 / 69
-brand-primary-base
lightestHEX: #FDF6F7
RGB: 253 / 246 / 247
base
+96% white
brand-primary-lightest
lighterHEX: #F9DCE1
RGB: 249 / 220 / 225
base
+84% white
brand-primary-lighter
lightHEX: #ED99A6
RGB: 237 / 153 / 166
base
+52% white
brand-primary-light
darkHEX: #B72439
RGB: 183 / 36 / 57
base
+16% black
brand-primary-dark
darkerHEX: #941D2E
RGB: 148 / 29 / 46
base
+32% black
brand-primary-darker

Blue (Parkside blue)#

  • Accent color for workshop-performance category of products.
NameValuesConcept Color
baseHEX: #167599
RGB: 22 / 117 / 153
-blue-base
lightestHEX: #F5F9FB
RGB: 245 / 249 / 251
base
+96% white
blue-lightest
lighterHEX: #D9E8EE
RGB: 217 / 232 / 238
base
+84% white
blue-lighter
lightHEX: #8FBCCE
RGB: 143 / 188 / 206
base
+52% white
blue-light
darkHEX: #126280
RGB: 18 / 98 / 128
base
+16% black
blue-dark
darkerHEX: #0E4F67
RGB: 14 / 79 / 103
base
+32% black
blue-darker

Green (Parkside green)#

  • Accent color for garden category of products.
NameValuesConceptColor
baseHEX: #4F8738
RGB: 79 / 135 / 56
-green-base
lightestHEX: #F8FAF7
RGB: 248 / 250 / 247
base
+96% white
green-lightest
lighterHEX: #E2EBDF
RGB: 226 / 235 / 223
base
+84% white
green-lighter
lightHEX: #AAC59F
RGB: 170 / 197 / 159
base
+52% white
green-light
darkHEX: #42712F
RGB: 66 / 113 / 47
base
+16% black
green-dark
darkerHEX: #355B25
RGB:53 / 91 / 37
base
+32% black
green-darker

Yellow (Parkside yellow)#

  • Accent color for high pressure category of products.
NameValuesConcept Color
baseHEX: ##FCEA10
RGB: 252 / 234 / 16
-yellow-base
lightestHEX: #FFFEF5
RGB: 255 / 254 / 245
base
+96% white
yellow-lightest
lighterHEX: #FFFCD9
RGB: 255 / 252 / 217
base
+84% white
yellow-lighter
lightHEX: #FEF58C
RGB: 254 / 245 / 140
base
+52% white
yellow-light
darkHEX: #D4C50D
RGB: 212 / 197 / 13
base
+16% black
yellow-dark
darkerHEX: #AB9F0B
RGB: 171 / 159 / 11
base
+32% black
yellow-darker

Dark red (Parkside dark red)#

  • Accent color for workshop-standard category of products.
NameValuesConceptColor
baseHEX: #A51008
RGB: 165 / 16 / 8
-dark-red-base
lightestHEX: #FBF5F5
RGB: 251 / 245 / 245
base
+96% white
dark-red-lightest
lighterHEX: #F1D9D7
RGB: 241 / 217 / 215
base
+84% white
dark-red-lighter
lightHEX: #D48C88
RGB: 212 / 140 / 136
base
+52% white
dark-red-light
darkHEX: #8B0D07
RGB: 139 / 13 / 7
base
+16% black
dark-red-dark
darkerHEX: #700B05
RGB:112 / 11 / 5
base
+32% black
dark-red -darker

Orange#

  • It stands for danger and shows an error or a malfunction.
NameValuesConcept Color
baseHEX: #EC842C
RGB: 236 / 132 / 44
-orange-base
LightestHEX: #FEFAF6
RGB: 254 / 250 / 246
base
+96% white
orange-lightest
lighterHEX: #FBEBDD
RGB: 251 / 235 / 221
base
+84% white
orange-lighter
lightHEX: #F5C49A
RGB: 245 / 196 / 154
base
+52% white
orange-light
darkHEX: #C66E24
RGB: 198 / 110 / 36
base
+16% black
orange-dark
darkerHEX: #A0591D
RGB: 160 / 89 / 29
base
+32% black
orange-darker

Basic#

NameValuesConcept Color
whiteHEX: #FFFFFF
RGB: 255 / 255 / 255
-basic-white
blackHEX: #000000
RGB: 0 / 0 / 0
-basic-black

Greyscale#

  • The greyscale has more gradations and follows a different logic than all the other colors because of Android and iOS dark mode requirements.
  • Dark mode background colors for Android and iOS should not be mixed.
  • Greyscale general colors are used for text and for states of certain components.

☀ Light mode – general greyscale colors#

NameValues Color
high-contrastHEX: #1F1F1F
RGB: 31 / 31 / 31
light-mode-high-contrast
medium-contrastHEX: #626262
RGB: 98 / 98 / 98
light-mode-medium-contrast
low-contrastHEX: #979797
RGB: 151 / 151 / 151
light-mode-low-contrast
extra-low-contrastHEX: #D8D8D8
RGB: 216 / 216 / 216
light-mode-low-contrast

☾ Dark mode – general greyscale colors#

NameValues Color
high-contrastHEX: #FFFFFF
RGB: 255 / 255 / 255
dark-mode-high-contrast
medium-contrastHEX: #A9A9A9
RGB: 169 / 169 / 169
dark-mode-medium-contrast
low-contrastHEX: #6C6C6C
RGB: 108 / 108 / 108
dark-mode-low-contrast
extra-low-contrastHEX: #2E2E2E
RGB: 46 / 46 / 46
dark-mode-low-contrast

☀ Light mode – Android and iOS backgrounds#

NameValues Color
light-1HEX: #FFFFFF
RGB: 255 / 255 / 255
light-1
light-2HEX: #FAFAFA
RGB: 250 / 250 / 250
light-2
light-3HEX: #F3F3F3
RGB: 243 / 243 / 243
light-2

☾ Dark mode – Android backgrounds (elevations)#

NameValues Color
00dpHEX: #121212
RGB: 18 / 18 / 18
00dp
01dpHEX: #1E1E1E
RGB: 30 / 30 / 30
01dp
02dpHEX: #222222
RGB: 34 / 34 / 34
02dp
03dpHEX: #242424
RGB: 36 / 36 / 36
03dp
04dpHEX: #272727
RGB: 39 / 39 / 39
04dp
06dpHEX: #2C2C2C
RGB: 44 / 44 / 44
06dp
08dpHEX: #2E2E2E
RGB: 46 / 46 / 46
08dp
12dpHEX: #333333
RGB: 51 / 51 / 51
12dp
16dpHEX: #353535
RGB: 53 / 53 / 53
16dp
24dpHEX: #383838
RGB: 56 / 56 / 56
24dp

☾ Dark mode – iOS backgrounds#

NameValues Color
level-1HEX: #000000
RGB: 0 / 0 / 0
level-1
level-2HEX: #1C1C1C
RGB: 28 / 28 / 28
level-2
level-3HEX: #2C2C2C
RGB: 44 / 44 / 44
level-3
level-4HEX: #3A3A3A
RGB: 58 / 58 / 58
level-4

Our workflow in Figma#

  • A color is the smallest ingredient in the library. It is integrated in many other ingredients, doughs and pieces.
  • Simply use the color styles provided in PARKSIDE CAKE UI Library.